Under Armour: We're beating Nike in connected fitness - Digiday
Under Armour Snatches Up Health And Fitness Trackers Endomondo And MyFitnessPal | TechCrunch
Under Armor Connected Fitness – Digital Transformation Success Story - I Can Infotech
How Under Armour Is Winning The Connected Fitness Arms Race
Under Armour Announces Acquisition of MapMyFitness | Sole Collector
Under Armour's collaboration with IBM Watson provides big data insights to advance connected fitness approach - MedCity News
Under Armour links purchase recommendations to fitness data - RetailWire
Silicon Valley's Latest Threat: Under Armour
Will Under Armour's big data, app experiment pay off? | ZDNET
/cdn.vox-cdn.com/uploads/chorus_asset/file/5875971/verge-2015-12-30_11-39-58.0.jpg "Under Armour's connected health gadgets are basically bricked - The Verge")
Under Armour's connected health gadgets are basically bricked - The Verge
Under Armour's connected fitness apps now have 140 million users | MobiHealthNews
The Ticking Time Bomb Kevin Plank Is Hiding Within Under Armour (NYSE:UAA) | Seeking Alpha
Under Armour and HTC created a fitness kit for the connected age | TechRadar
Under Armour calls time on connected fitness business | Financial Times
Why Under Armour's app strategy failed - Modern Retail
Under Armour's Transition to a Data-Driven Fitness Lifestyle Company – Will it Pay Off? - Digital Innovation and Transformation
How The Apple Watch Nike+ Currently Stacks Up To Under Armour's Wearable Technology
In-Depth: Under Armour's fitness app acquisition spree | MobiHealthNews
Under Armour CEO: Connected fitness unit logs $120 million in 2018 revenue, brings consumer insights | ZDNET
Under Armour: Rebuilding A $20 Billion Brand
SJ Labs Meets Under Armour – Silicon Jungle Websites & Mobile Apps – Digital Agency
Under Armour (owner of MapMyFitness) buys both MyFitnessPal and Endomondo | DC Rainmaker
